Author: Ghulam Murtaza Khan

The world of Search Engine Optimization is evolving at lightning speed. What worked a few years ago is part of a much larger, more sophisticated puzzle. In 2025, SEO isn’t just about adding keywords and backlinks—it’s about delivering an exceptional user experience, demonstrating authority, and adapting to new ways people search for information. Two concepts Core Web Vitals and E-E-A-T (Experience, Expertise, Authoritativeness, and Trustworthiness)—are redefining search rankings, while technologies like voice search and visual search are transforming how users interact with content. In this blog, we’ll explore these key shifts, why they matter, and how businesses can adapt to…

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Hiring a third party to improve your operations is a normal strategy. There are many companies offering business process outsourcing services all over the world, but not all of them are suitable for your business needs. In a saturated industry, it’s not advisable to hire the first service provider who reached out. What you need is the expertise of a BPO that clearly understands what processes need to be optimized and what type of team you need to do it. But, how do you attain expert BPO services? In this blog, we’ll discover the attributes of BPO that you should…

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In today’s competitive online market, figures form the basis of business decision-making. Inventory levels and customer behaviour are all quantifiable. However, businesses are losing any hope of interpreting such numbers without e-commerce analysis software. Through the use of such software, they can monitor, assess, and analyse inventory, sales, and advertising performance statistics in real-time and provide feedback that suggests the potential to improve customer satisfaction and profitability radically. Let us examine how these analysis tools optimise operations and provide online retailers with data-driven insights. Understanding the Role of E-commerce Analytics Software E-commerce analytics software collects information from all types of…

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Key Takeaways Dental benefits significantly elevate employee wellness, job satisfaction, and company culture for small businesses. Providing dental coverage can strengthen staff retention, attract skilled talent, and help employers compete with larger firms. Flexible, cost-effective plan options and a growing interest in preventive care make dental benefits accessible to companies of all sizes. Substantial research supports the direct correlation between oral health, employee productivity, and overall health. Trusted resources and new industry data are available to guide small business owners in offering their teams the right dental benefits package. Rethinking Employee Benefits in Today’s Small Business Landscape The job market…

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